Autor |
Título |
$ |
Días |
AAKER DAVID
A. |
BRAND
LEADERSHIP |
$36.00 |
30/35 |
AAKER |
MARKETING
RESEARCH |
$56.00 |
30/35 |
AAKER |
MANAGING
BRAND EQUITY |
$64.00 |
2 |
BARNES
JAMES G. |
SECRETS
OF CUSTOMER RELATIONSHIP MANAGEMENT |
$34.00 |
2 |
BAYNE KIM M. |
THE
INTERNET MARKETING PLAN |
$48.00 |
2 |
BECKWITH |
SELLING
THE INVISIBLE |
$27.00 |
30/35 |
BEST ROGER
J. |
MARKET-BASED
MANAGEMENT |
$36.00 |
2 |
BLACKWELL |
FROM
MIND TO MARKET |
$32.00 |
30/35 |
COOPER
ROBERT |
PRODUCT
DEVELOPMENT FOR THE SERVICE SECTOR |
$38.00 |
2 |
DICKINSON |
SALES
MANAGEMENT SIMULATION |
$34.00 |
30/35 |
EVANS MARTIN |
CONTEMPORARY
ISSUES IN MARKETING |
$54.00 |
2 |
FARRELL |
HOW
HITS HAPPEN |
$30.00 |
30/35 |
GANTENBEIN
DOUGLAS |
SMART
BUSINESS SOLUTIONS DIRECT MARKETING AND CUSTOMER MANAGEMENT |
$36.00 |
2 |
HAGEL III
JOHN |
NET
WORTH |
$31.00 |
30/35 |
HARRINGTON |
STATISTICAL
ANALYSIS SIMPLIFIED |
$69.00 |
2 |
HILL SAM |
RADICAL
MARKETING |
$17.00 |
2 |
HOFACKER
CHARLES |
INTERNET
MARKETING |
$97.00 |
2 |
JANAL DANIEL |
GUIDE
TO MARKETING ON THE INTERNET |
$44.00 |
30/35 |
KOTLER |
KOTLER
ON MARKETING |
$33.00 |
2 |
KOTLER |
PRINCIPLES
OF MARKETING |
$52.00 |
15/20 |
KOTLER |
THE
MARKETING OF NATIONS |
$46.00 |
30/35 |
LAMBIN
JEAN-JACQUES |
MARKET-DRIVEN
MANAGEMENT |
$77.00 |
30/35 |
LARRECHE |
MARKSTRAT
3 |
$48.00 |
30/35 |
LEVINSON |
GUERRILLA
MARKETING WITH TECHNOLOGY |
$18.00 |
2 |
LOVELOCK |
PRINCIPLES
OF SERVICE MARKETING AND MANAGEMENT |
$46.00 |
2 |
LUIGI GIAN |
SELLING
DREAMS |
$30.00 |
30/35 |
MURPHY |
THE
FAST FORWARD MBA IN MARKETING |
$15.00 |
2 |
NEWELL
FREDERICK |
LOYALTY.COM |
$41.00 |
2 |
PINE II
JOSEPH B. |
THE
EXPERIENCE ECONOMY |
$31.00 |
30/35 |
POSTMA |
THE
NEW MARKETING ERA |
$30.00 |
30/35 |
PRINGLE
HAMISH |
BRAND
SPIRIT |
$36.00 |
30/35 |
RIES |
THE
22 IMMUTABLE LAWS OF BRANDING |
$29.00 |
2 |
SCHMITT
BERND H. |
EXPERIENTIAL
MARKETING |
$31.00 |
30/35 |
SETH GODIN |
PERMISSION
MARKETING |
$29.00 |
30/35 |
STANLEY |
MARKETING
TO THE AFFLUENT |
$26.00 |
30/35 |
STERNE JIM |
EMAIL
MARKETING |
$38.00 |
2 |
STRAUSS JUDY |
MARKETING
ON THE INTERNET |
$39.00 |
30/35 |
WINKLER
AGNIESZKA M. |
WARP
SPEED BRANDING |
$36.00 |
2 |
ZYMAN SERGIO |
THE
END OF MARKETING AS WE KNOW IT |
$33.00 |
2 |